Create, Manage, Grow: How Wix Website Builder Empowers Your Online Presence

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Wix is a great website builder that offers an all-in-one suite of features to create the best website for your business. With Wix Artificial Design Intelligence (ADI), creating a stunning website is easier than ever.

Wix also provides a free plan option with features like a free SSL certificate and Wix SEO to boost your online presence. The Wix Editor allows you to customize every aspect of your Wix site effortlessly.

Whether you're looking to create an ecommerce website or a product page, Wix has templates and support to help you along the way.

Wix lets you easily manage your website on the go with their mobile app, and their Ascend by Wix feature offers marketing and SEO tools to drive traffic to your website.

Wix automatically generates a product reviews section for your website, and their Wix Studio allows for a seamless integration of your product photography. With Wix, creating a professional website is a breeze.

Image: Wix - Home Page
Wix - Home Page

What is Wix?

Wix stands out as one of the foremost choices among no-code website builders, celebrated for its user-friendly interface and comprehensive features. 

It has democratized website creation, making it accessible to a diverse range of users. Wix is an ideal website builder for small and medium ecommerce businesses.

It has over 200 million registered users across the world and is available in 17 languages .

With Wix's AI-powered tools, creating a website becomes a breeze. The platform's AI capabilities streamline the process, making it easy and fast to build a website.

Users can take advantage of many features like the AI-powered drag-and-drop tool, which suggests layout options and design elements, as well as the automatic website generator, which creates a website based on user preferences and content.

This combination of AI technology and user-friendly interfaces makes website creation with Wix both efficient and accessible to users of all skill levels.

Boost your Wix experience with these essential resources:

What can you build with Wix?

Wix is a powerful, No-Code website builder that comes equipped with business tools that can help you build something as simple as a personal blog to something as complex as an enterprise-grade hub for your online business.

It has built-in features for eCommerce, marketing, scheduling, branding and more. An incumbent in the website space, Wix has long been a leader in web design and an early adopter of new technologies, like AI website creation.

If you're running an online store, Wix website builder provides robust ecommerce features to help you sell products or services effectively.

From product listings and inventory management to secure payment processing and order tracking. Additionally, create professional websites for small businesses, startups, or freelancers to showcase services, contact information, and client testimonials.

Also, develop personal or professional blogs to share articles, photos, videos, and other content. Finally, create portfolios to showcase creative work such as photography, art, or design projects.

Wix’s benefits

Wix user-friendly drag-and-drop tools and over 500+ ready-made templates help you build your website without either having specialist skills or hiring a web developer.

Wix accelerates the web development process and gives you the creative freedom to build the website you desire.

Wix's utilization of AI is indeed intriguing, particularly in its emphasis on leveraging past AI generations to enhance future ones. This approach involves retaining generated sections to ensure coherence and consistency across various parts of the website.

For instance, if a new section is about to be generated, Wix may reference previously generated sections to maintain a cohesive design or content style.

Similarly, in text generation, Wix can utilize generated text to refine subsequent text generation processes. This iterative approach helps improve the quality and relevance of the content produced.

Some of the most important Wix advantages are:

Image: Wix - Template
Wix - Template
Image: Wix - App Market
Wix - App Market


What are the main Wix Features?

Some of the most important features of Wix are: 

  • Domain: You can connect a domain to your website, by creating and purchasing one at that moment. You can also have a free domain by purchasing a premium membership
  • Business Mail: You can get an email address at your custom domain and get more done with Google’s full suite of Workspace tools
Image: Wix -  Business Email
Wix - Business Email


  • SEO (Search Engine Optimization): Just by giving some information about the website, you will get the issues, recommendations, and completed tasks with many built-in seo tools to help you
  • Roles and Permissions: Invite people to work on the site and set their permissions
  • Marketing Integrations: Connect marketing tools to understand how people interact with your site
  • CMS (Content Management System): Store and manage content to display anywhere on the site. You can create a collection Store and manage content separately from the design. Connect it to a dynamic page or layout to show it on the site
  • Behavior Overview: You can see which button visitors click the most
  • Traffic Overview: Track the site's traffic trends and get to know your visitors. You can find sessions per device or by city
  • Analytics: You can find all the analytics for your website in this section
  • Form and Submission: You can find all of the forms that you have set up on the website and the Submissions that users have submitted
  • Layers: By clicking on the Layers icon a window will pop up. You can see all the strips, sections, and elements for your header, page, and footer

Who is using Wix the most?

Wix's AI offers assistance in building any type of website. For novice individuals looking to begin learning a website builder tool, Wix proves to be an ideal choice.

With its AI capabilities, users can simply articulate their issues in natural language and swiftly attain their desired website. However, users aiming to create eCommerce platforms or engage in online marketing and advertising stand to benefit particularly from Wix's suite of tools.

The Wix Experience

As a newcomer to web design, I've discovered Wix to be an incredibly intriguing and accessible platform. My journey with Wix has been both enjoyable and fulfilling. 

User Interface:

Its user-friendly interface and efficient website-building features have made the process engaging and satisfying. Wix seamlessly combines ease of use and a multitude of features, enabling anyone to create virtually any type of website.

Wix seamlessly combines ease of use and a multitude of features, enabling anyone to create virtually any type of website.

Wix boasts an extensive array of categories and features, all meticulously organized for easy navigation. Whether you're looking for design templates, customization options, or advanced functionalities.

This meticulous organization ensures that users can effortlessly find whatever they need to bring their website vision to life.

Learning curve:

I found Wix's interface a bit daunting due to its array of features and possibilities. 

However, the online tutorials can be invaluable in mastering Wix and unlocking its full potential. As I spent more time exploring and experimenting, everything began to click. 

The tools gradually became more user-friendly, and I found myself navigating the platform with increasing ease. It was simply a matter of getting accustomed to it through practice and patience.

Wix pricing

Wix offers a range of pricing plans to suit different needs and budgets. Whether you are a small business owner looking to create an online identity or a professional blogger wanting to showcase your work, Wix has a plan for you. 

Depending on the plan you choose, you can access features such as custom domain names, e-commerce capabilities, and professional design options. With Wix, you can create a stunning website without breaking the bank. 

Wix provides the users with four premium plans to choose from while the pricing can vary from $16 to $159 per month:

  1. Free plan ($0) – provides very limited features

  2. Light ($16) – For simple sites that aren’t so complicated

  3. Core ($27) – mainly for e-commerce and payments

  4. Business ($32) – For small businesses and start-ups

  5. Business Elite ($159) – For the perfect online business

Depending on your needs, if you are looking to unlock e-commerce features or above you’ll need to consider the higher-tier plans starting from the Core plan ($27/month).

The Business plan ($32/month) provides a more well fitted plan for those who want to grow their business and online visibility but without breaking the bank since it provides additional features.

The most premium plan that Wix has to offer is the Business Elite and it comes with the premium price of $159 per month. The features and capabilities it provides can definitely justify its cost if you are serious about creating the perfect Wix website for your business.

Image: Wix - Pricing
Wix - Pricing

What others are saying about: Wix Review

Wix is a popular website building platform known for its user-friendly, catering primarily to beginners and small businesses.

It offers a wide selection of professionally designed templates that users can easily customize to create visually appealing websites without any coding knowledge. It has huge popularity and this means that many users have reviewed its features and tools.

G2 

Most users on G2 say this about Wix: 

  • Ease of use: For beginners it is one of the best sites. It offers more user-friendly options, they can choose a template that perfectly matches their needs and preferences. It's easy to create a simple website
  • No coding: One of Wix's key features is its no-coding platform, which allows users to build websites without any programming knowledge. Anyone can use it with great ease, it has different options and it makes you very creative
  • Large Selection of Customizable: Wix offers extensive customization options, allowing users to personalize their websites to reflect their unique style and brand. Users can easily adjust colors, fonts, layouts, and more to create a tailored look without limitations

Lindsey W.

“Love how Wix simplifies the entire website creation process, from domain setup to design. Τhe price is quite high. It's especially for beginners.”

David G.

“It is very easy to use and solves modular problems. However, there is room for improvement in the user experience and some aspects of functionality.”

Cathy G. Verified Wix User

“I use Wix every day , it's easy to create sharp websites. The premium package needs improvement.’’

getApp 

Many of the users on GetApp criticize wix like:

  • Value for money: Users can create a great website and at an affordable price. It is free, it's easy to update, has a great video uploader, great templates are available, user friendly interface. Takes 0 time to set up a professional and good looking website, great SEO management
  • Customer service is amazing: Wix helps people with a complex issue and its resolution. Wix provides customer support through various channels to assist users with their website building needs
  • Limited functionalities : It is too expensive when you want to subscribe. The apps cost money or you have a limited amount of the app you can use before it costs money. To add any functionality you have to upgrade to an even more expensive plan

Jeremy A.

“I don't recommend using Wix anymore . Its very limited designing and overpriced.”

 Timothy T. Verified Wix User

“Wix is slow and difficult to work with and not value for money .The only good thing is the customer support.”

Kalina B.

“Wix has been a fantastic website builder for me. They have a large selection of customizable templates that are easy to use and personalize. Their customer support is excellent.”

Avash K.

“I have been using Wix since I was a student and I love it . Wix's practical templates are a lifesaver for my small business clients. As a PageSpeed Optimization specialist, I have noticed loading speed can be a bit slow.”

Capterra

Many Wix users agreed on the following points:

  • Features: Wix offers a range of features to help users create professional-looking websites without needing advanced technical skills
  • Some key features of Wix: Include templates, mobile optimization, app market, SEO, security, and customer support
  • Running Quickly: Their built-in apps make creating and running a website easy and convenient. Wix solves problems quickly

Amber M. Verified Wix User

“Love how Wix simplifies the entire website creation process, from domain setup to design. Τhe price is quite high. It's especially for beginners.”

Andrea C.

“Wix is a mixed feeling for me. For beginners, Wix is a fantastic CMS choice. But lacks the power of WordPress + Divi for more complex needs.”

Gregor H.

“I started with Wix but switched to WordPress due to its superior support, customization, and add-ons.”

Conclusion

Wix stands out as a website builder due to its user-friendly interface and balanced level of flexibility. Both novices and experienced individuals can leverage its AI capabilities to bring their dream websites to life efficiently, without investing excessive time.

If you're ready to embark on your entrepreneurial journey, consider visiting Wix's official website, creating an account, and initiating the process of building your website.

FAQs

  • Do I need a Premium plan to access Wix Analytics tools?

All Wix sites include Wix Analytics, regardless of whether or not you have purchased a Premium plan. View overviews for site traffic, sales, marketing and more.

Image: Wix - Analytics
Wix - Analytics
  • Where can I learn more about the terminology used in Wix Analytics?

Every Wix Analytics report includes a glossary where you can learn more about the terms used in the report.

  • How can I learn more about my site's traffic?

Wix Analytics has extensive traffic reports as well as a Traffic Overview to give you a clear view of who is visiting your site as well as where they are coming from.

Historical data is stored in Wix Analytics. If you see traffic data for a deleted page, this is aggregated data that includes the dates when the page was still published.

Running Facebook campaigns takes a lot of time and effort, and is very hard. That's why we decided to build an automatic tool using advanced data science algorithms that makes it easier. 

  • How many campaigns can I run at once?

Right now, you can only run 1 Facebook Ads with Wix campaign at a time. If you have multiple online stores or bookings services, and want to run a campaign for each, you’ll need to go through the setup process for each.

  • Is Wix Enterprise integrated with the Studio workspace?

Yes. Partners can view, manage, and edit Enterprise sites they create or contribute to using their Studio workspace. Partners can also access a client's Enterprise dashboard in their workspace accounts (if the client defines them as team members) to access account-level features and actions.

Image: Wix - Studio
Wix - Studio
  • How much does a Wix Enterprise plan cost? Does the Partner or the client make the payment?

Partners do not pay for Wix Enterprise. The client pays directly and the Partner receives a share of the revenue (see more on that below). The cost of an Enterprise plan varies based on the complexity, requirements, and project scope of each customer. 

Image: Wix - Enterprise
Wix - Enterprise


If the FAQs above weren’t what you were looking for, here is the official help center of Wix. There you can search for any topic and get your answer in seconds 

Image: Wix - Help Center
Wix - Help Center

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